AlphaGeek Web Design Blog

Tuesday, December 13, 2005

Why Do You Need a Website?

Your web site can help you gain potential new business that you may not get with traditional media and advertising. Did you know that 71% of Internet users go online to research products and services for their area rather than using a local directory or phone book? What are the reasons people prefer to look online?
  • Convenience - They can learn about your services and buy your product, even when you're closed
  • Availability of Information - A website provides more information than the yellow pages, with pictures
  • Lack of Sales Pressure (plus it's OK to wear a bathrobe to a website)

Providing information on your business and services is one of the most important ways to serve your customers. A website provides information on your business 24 hours a day, seven days a week, when it's convenient for them! When you put the focus of your website on serving customers and clients, it will be easy to find even more ways to use the Internet to promote your business and services.

Think about how much money you spend annually on print advertising. People may see your ad one time and then discard the paper. With a website, your business is available to the public 24 hours a day, 7 days a week. People can come back to your website time and time again to view your hours, specials, sales, new products and services.

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